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CLEVER ELI PTY LTD ACN 636 244 730 (Clever Eli) is committed to protecting and maintaining your personal privacy. This Privacy Policy describes how and when your information is collected, used and shared by Clever Eli when you, your colleagues, business associates or other users use the Clever Eli website to purchase Clever Eli’s products and services that links to this Privacy Policy (Clever EliService). We encourage you to read this policy carefully so that you understand our information handling practicesin the course of performing our functions and activities.

Information we collect

In order for Clever Eli to provide you with the Clever Eli Service, we may collect and use personal information about you, from you or third parties. If we are not provided with all the personal information we request, we may not be able to supply our products and services.

We may collect the following kinds of information from and about you:

  • the content and other information you provide when you use the Clever Eli Service, including when you sign up for an account, create or share, and message or communicate with others. This can include information in or about the content you provide, such as the date a file was created. We also collect information about how you use the Clever Eli Service, such as the types of content that you view or engage with or the frequency and duration of your activities;
  • contact information, such as full name and email address;
  • communications and information that other people provide when they use the Clever Eli Service. This can include information about you, such as when others share or comment on a photo of you, send a message to you or upload, sync or import your contact information;
  • the content of all communications on or through the Clever Eli Service;
  • user communications, feedback, suggestions and ideas sent to us, or any other information that you provide to us when you or your business contact or engage us for support regarding the Clever Eli Service; and
  • any other information that you choose to upload, share with other users or provide to us directly through the Clever Eli Service.

We may collect information from or about the computers, phones or other devices where you install or access the Clever Eli Service, including but not limited to device locations (including specific geographic locations), such as through GPS, Bluetooth or Wi-Fi signals. We may associate or link the information we collect from your different devices, which helps us to provide the Clever Eli Service consistently across your devices.

We automatically collect certain information provided by your browser or operating system through the Clever Eli Service, such as your Internet protocol (IP) address and other browser or device identifiers, browser type, operating system, crash data, Internet service provider, pages that you visit before and after using the Clever Eli Service, the date and time of your visit, information about your activities and actions (such as the links that you click and pages that you view) within the Clever Eli Service and other standard server log information. We may set or log data stored in cookies or local storage objects to automatically collect this information. Your browser or device may offer settings related to these technologies. For more information about whether these settings are available, what they do and how they work, visit your browser or device’s help material. We may not recognise or respond to browser or device signals around tracking, and some settings may interfere with your use of features that we offer. Additionally, the settings offered by a browser or device often only apply to that particular browser or device.

How do we use the information we collect?

Clever Eli will use the information that we collect to provide, develop, improve and monetise the Clever Eli Service. Examples of such use include:

  • communicating with users regarding their use of the Clever Eli Service;
  • enhancing and promoting the security, integrity and safety of the Clever Eli Service for you and other users;
  • (where able) operating, maintaining and improving the systems and infrastructure that provide the Clever Eli Service. For example, we may use crash logs from your use of the Clever Eli Service to identify and fix bugs;
  • developing new tools, products or services that we may introduce, which may develop and enrich your experience over time;
  • sending you marketing communications, communicating with you about the Clever Eli Service and letting you know about our policies and terms. We also use your information to respond to you when you contact us;
  • associating activity on the Clever Eli Service across different devices operated or used by the same individual to improve the Clever Eli Service; and
  • conducting data and system analytics, including research to improve the Clever Eli Service.

How is this information shared?

We may share the information we collect in the following circumstances:

  • to the community when you choose to share and communicate through the Clever Eli Service;
  • to third-party service providers who may assist in providing the Clever Eli Service or part of the Clever Eli Service;
  • to third-party apps, websites or other services that you can connect to through the Clever Eli Service;
  • in connection with a substantial corporate transaction, such as the sale of our Clever Eli Service, a merger, consolidation, asset sale or in the unlikely event of bankruptcy or insolvency, or if the ownership or control of all or part of the Clever Eli Service or their assets changes, we may transfer your information to the new owner;
  • to help verify accounts and activity, and to promote safety and security on and off the Clever Eli Service, such as by investigating suspicious activity or breaches of our terms or policies; and
  • as otherwise directed or authorised by you.

We may also share the information that we collect with third-party partners and customers who help us to provide and improve the Clever Eli Service. We will not share information that personally identifies you (personally identifiable information is information such as a name or email address that can by itself be used to contact you or identify who you are) unless you give us permission.

We may access, preserve and share your information in response to a legal request (e.g. a court order or subpoena) if we have a good-faith belief that the law requires us to do so. This may include responding to legal requests when we have a good-faith belief that the response is required by law in that jurisdiction, affects users in that jurisdiction and is consistent with internationally recognised standards. We may also access, preserve and share information when we have a good-faith belief that it is necessary to detect, prevent and address fraud and other illegal activity; to protect ourselves, you and others, including as part of investigations; or to prevent death or imminent bodily harm. For example, we may provide information to third-party partners about the reliability of your account to prevent fraud and abuse on and off the Clever Eli Service. Information we receive about you may be accessed, processed and retained for an extended period of time when it is the subject of a legal request or obligation, governmental investigation or investigations concerning possible breaches of our terms or policies, or otherwise to prevent harm. We also may retain information from accounts disabled for breaches of our terms for at least a year to prevent repeat abuse or other breaches of our terms.

We may also disclose information that has been aggregated or that otherwise does not personally identify you to third parties and affiliates who may, amongst other purposes, use it for analytics, trends and analysis to improve and provide the Clever Eli Service.

What is our legal basis for processing data?

We collect, use and share the data that we have in the ways described above:

  • as necessary to fulfil our terms and conditions;
  • as necessary to comply with our legal obligations; and
  • as necessary for our (or others’) legitimate interests, including our interests in providing an innovative, personalised, safe and profitable service to our users and partners, unless those interests are overridden by your interests or fundamental rights and freedoms that require protection of personal data.

How can you exercise your rights provided under the GDPR?

Under the General Data Protection Regulation, you have the right to access, rectify, port and delete your data, as well as the right to restrict and object to certain processing of your data. This includes:

  • where you have agreed to direct marketing, the right to object to our processing of your data for that purpose, which you can exercise by using the “unsubscribe” link in such marketing communications; and
  • the right to object to our processing of your data where we are pursuing our legitimate interests or those of a third party, which you can exercise by requesting us to delete your account at any time.

Data retention, account deactivation and deletion

We store data until it is no longer necessary to provide the Clever Eli Service or until your account is deleted – whichever comes first. This is a case-by-case determination that depends on things such as the nature of the data, why it is collected and processed, and relevant legal or operational retention needs.

You can delete your account at any time. When you delete your account, we delete things you have posted. If you do not want to delete your account, but want to temporarily stop using Clever Eli, we may offer you the choice to deactivate your account instead. It may take some time to delete data stored in backup systems. Your information isn’t accessible on Clever Eli during this time.

How do you access and modify the information we hold about you?

You can find tools for managing, accessing and porting your data in your Clever Eli general account settings.

You access, correct or delete information that you have uploaded to the Clever Eli Service using the tools within the Clever Eli Service provided by us. Changes that you make to your information on the Clever Eli Service take immediate effect on your community, but data will be retained by Clever Eli in backup copies for a commercially reasonable amount of time.

Safety and security

We use the information that we have to help verify accounts and activity and to promote safety and security on and off the Clever Eli Service, such as by investigating suspicious activity or breaches of our terms or policies. Some aspects of the Clever Eli Service may contain links to content maintained by third parties that we do not control. We are not responsible for the privacy practices of these third parties, and we recommend that you view the privacy policies of each website that you visit.

How our global services operate

In providing the Clever Eli Service to you and in using the service providers referred to in this Privacy Policy, you understand that information may be stored or processed by us in different locations around the world. For example, information collected within the European Economic Area (“EEA”) may be transferred to countries outside of the EEA for the purposes described in this policy.

How will we notify you of changes to this policy?

We may update this Privacy Policy from time to time. When we update the Privacy Policy, we will provide appropriate notice to you and post the new Privacy Policy.

Complaints and queries

We are committed to constantly improving our procedures so that personal information is treated appropriately.

If you have any queries about how we handle your personal information, or if you have a complaint about our information handling practices, you should contact us immediately.

If you feel that we have failed to deal with your personal information in accordance with this Privacy Policy or in accordance with any applicable laws, please provide us with a written complaint so we assist you in resolving the issue to your satisfaction.

We will log your complaint and our Privacy Officer will within 48 hours of your complaint:

  • listen to your concerns and grievances;
  • discuss with you the ways in which we can remedy the situation; and
  • put in place action plans to resolve your complaint and improve information handling as appropriate.

Our Privacy Officer will respond to you complaint within 10 days of receiving a complaint from you. If you are not satisfied with the decision, you can contact us to discuss your concerns.

Contact us

If you require more detailed information about our information handling practices or if you have any concerns about our handling of your personal information, you can contact our Privacy Officer as follows:


By email: